Reusable vs. Disposable Items

3 days ago

Disposable products are everywhere in daily life. Think about single-use items like plastic cutlery, paper plates, shopping bags, napkins, and coffee cups from the drive-thru. While these are conve...

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8 Graphic Design Mistakes to Avoid

Jul 16

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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What’s Up With Unboxing Videos? The Trend You Must Try

Jun 2

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding surprising value to produc...

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Your Brand Is Your Business - Market It!

May 25

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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6 Hot Sauces Sure to Blow Your Socks Off

Apr 18

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

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Case Study: Keep it Cooler

Feb 26

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

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6 Reasons You Need a Company Store

Jan 27

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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The History of Promotional Products

Oct 15, 2025

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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6 Products to Welcome Students Back to School

Oct 8, 2025

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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A Marketer's (Tiny) Guide to Promo at Trade Shows

Jul 11, 2025

Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...

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Generation Z vs. Millennials: What’s the Difference?

Jul 4, 2025

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...

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Your Guide to Promo Hats

Feb 26, 2025

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

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Bamboo: It's Not Just for Pandas!

Oct 26, 2024

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

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6 Products to Show Your Support for Breast Cancer Awareness

Sep 5, 2024

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...

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How Promo Products Can Tell Your Brand's Story

Jul 9, 2024

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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How to Put Together an Onboarding Kit

Jun 10, 2024

Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...

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16 Ways Color Affects Your Branding and Marketing

Apr 28, 2024

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 1, 2024

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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Sustainability & Environmental Responsibility: Why it Matters

Jan 1, 2024

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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Yes, There's a Difference: Everything You Need to Know About Pens

May 10, 2023

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...

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Case Study: Hay, Where'd You Get That Tote?

Mar 20, 2023

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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